Digital e-Strips connect shoppers efficiently and effectively to items, promotions, and information
In today’s retail landscape, shoppers face thousands of choices and messages per store visit. The patented Shelf Alive! Communication Platform empowers retailers and brands to engage shoppers efficiently, reducing effort and minimizing shelf clutter.
This innovative solution streamlines the shelf edge, enhancing customer engagement in the fast-paced retail environment.
our advantage
Labor-intensive paper and plastic signs and tags increase retailer costs and create clutter, often confusing shoppers and reducing sales.
The Current Static Clutter
Traditional static signs and tags are often bulky, labor-intensive, and can easily become outdated, creating a visually overwhelming presence.
Emerging Digital Alternatives
Individual ESL’s provide the benefit of dynamic pricing but must be manually moved when items change locations. As the case with static tags, the collective presence of ESL’s in sku-intensive categories can impede retail operations and have a challenging visual impact on shoppers.
Our Comprehensive Digital Platform
Shelf Alive! e-Strips enable dynamic communication and programmatic category set integrity while ergonomically co-existing with the retailer’s gondola shelving. The e-Strips and companion signs are interactive with both shopper and store associate and are designed to effectively convey retail media content.
our platform
Digital e-strips efficiently provide pricing, messaging, and interaction with shoppers and store associates throughout the store…down the aisle and at the endcaps
Digital e-Strips Replace Traditional Pricing Tags and Signs
U.S. Patent No. 9,852,468 protects the devices and methods for the elongated, flexible, interactive Shelf Alive! e-Strips.
Interactive with Shoppers Store Associates
Digital e-Strips, whether installed down the aisle or at end cap displays connect fluidly with shoppers with hand-held or other interactive technologies.
A Comprehensive Internet of Things (IOT) Platform
Shelf Alive! IP intelligently powers components to deliver retail media content and shopper interactivity throughout the in-store experience, while generating key data to measure sales attribution.
Shelf Alive! Enables a Rapid Return Through:
our mission and leadership team
The Shelf Alive! team is dedicated to delivering efficient, high-impact digital alternatives to traditional static signage and shelf tags. Our innovative approach is designed to complement or in some instances, replace Electronic Shelf Labels (ESL’s), serving as the foundation for a dynamic in-store communication platform that supports the growth of emerging Retail Media Networks.
David McGuigan
Co-Founder
Chief Strategic Officer
Mark Heckman
co-Founder
CEO
Mikal Harn
Chief revenue Officer
Our leadership team represents decades of successful retailing, business development and communications technology expertise.
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